Wednesday, January 28, 2009
My friend first business running
On Saturday, 28 January 2009, I visited my friend who has invited me. He has talked to me many things about his new business. He has enjoyed what many people dream it. Has own business. Express our potential capability unlimited. And a pleasure : We fired our boss.
I saw non permanent building. It's not a complicated process or equipment. As many people thinking, a manufacture is something big and complicated. But this is simple. There is just 10 people there doing process daily. But, when we get reality that Net profit over revenue is about 30-60%, it so surprised. There is many people with more money but doesn't know what should be to do with their free money. Or maybe, they just do a business with low profit over revenue. He also paid people who he learned the business and has been working 30 years in that core business.
Some points that I noticed:
1. Business idea that's never die.
2. Always study business knowledge although he is still in a company as an employee.
3. Using all relation and environment as tools.
4. Build what can be built step by step to support business plan.
5. Work after five for his own business extra hard.
6. When chance comes, he hold it and exposed all his potentially capability in all angle.
7. He recruited experience people and not worry to pay.
8. Carefully in using of profit. The priority is paid for loan and posted to new investment to grow the company.
9. Sharing with unlucky people.
10. All of above things will run smoothly and effectively if we pray to god everytime.
Saturday, January 24, 2009
Right business is big mountain in the beginning but become beautiful beach in ending
We are always surprised when we meet our friend that has a settle business in his arms. Maybe two years ago, one year ago, or maybe just three months ago, he is still same like us. An employee of company and same level or maybe lower than us. He has salary same with us. Why is he so successful now? What does he do?
He worked 8 hours and do a joke like us. But during 8 hours and after 5 pm, is he do same like us? Why did he left us a thousands km? a million km?
His income is not only to be double, but maybe 10 times or more than us. We just look our face in the mirror and said: why am I still here?
It's our homework.......
Friday, January 23, 2009
Five No-Cost Marketing Tips
By Laura Lake, About.com
Are there ways to market your business that will not cost you a fortune? How can you get the word out without driving your company into a financial black hole?
Truth is most marketing does take money, but there are some low-cost and no-cost options that you can put into action that will help you to get the word out about your products and service. While these ideas will not cost you a lot of money they will cost you time, so prepare for that.
These are fantastic ideas for the company that is just getting started. They also work! Choose two out of the five and move forward on them this week. Once you begin to see that in fact these promotional ideas can bring you business your momentum will build and drive you to pick two more.
1. Network at events. Go to Chamber of Commerce meetings, BNI Group meetings, and other organizational meetings that will be attracting your "ideal" client. Gather business cards. Get as many as you can and then begin to phone and email to follow up. Do this immediately while you are still fresh in their mind. If they cannot use your services, ask them if they know of someone who can and get their contact information.
2. Attend public meetings. At every public meeting, make a commitment to say something that could be useful to those that are attending. This is a great way to not only share you knowledge and help others, but it also puts you in the eye of those who could use your services.
3. Create a "useful" handout. A handout that when given to a recipient they keep because it has value. For example with my business I have one entitled the "Top Ten Marketing Tactics Your Competition Wish They Knew." Make sure that you include your name, phone number, email address, website information and your 30 second commercial that tells the recipient about your business.
4. Create joint-ventures. Find colleagues and business associates whose business compliments yours and do joint promotions. For example I do joint-ventures with a copywriter and graphic designer. Who could you partner with?
5. Write letters to editors of local newspapers and business publications.Make them interesting and newsworthy. You'll be surprised at how often a good letter will get printed. Do not forget to include your contact information and website address.
By committing to one of these items on a weekly basis within one month you will see your business gain recognition and business. You can get the word out there without spending hundreds of dollars.
Marketing definition
By Wikipedia
Marketing is defined by the American Marketing Association as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. [1] The term developed from the original meaning which referred literally to going to market, as in shopping, or going to a market to sell goods or services.
Marketing practice tends to be seen as a creative industry, which includes advertising, distribution and selling. It is also concerned with anticipating the customers' future needs and wants, which are often discovered through market research.
Marketing is influenced by many of the social sciences, particularly psychology, sociology, and economics. Anthropology is also a small, but growing influence. Market research underpins these activities. Through advertising, it is also related to many of the creative arts. The marketing literature is also infamous for re-inventing itself and its vocabulary according to the times and the culture.
Thursday, January 15, 2009
Guide to Small Business Blogs
By Shara Karasic, Work.com Community Manager
It seems like every day there are new blogs from business owners, people who serve small business and those who monitor small business trends. Blogs are often written by people who have "been-there and done-that", and it's good to know what's being talked about in the small business blogosphere. But how do you figure out which ones are worth your time to read? While you can't keep up with them all, there are easy ways to browse the best ones. By browsing small business blogs, you can:
Stay up-to-date with the latest business trends, opportunities and news.
Get timely advice from business coaches, marketing gurus and accounting experts.
Keep an eye on the competition and get ideas for your own business or blog.
Action Steps
The best contacts and resources to help you get it done
Get an overview of the latest trends, opportunities and tips
Start at high profile business blogs that have a lot of traffic and are consistently updated by well-known bloggers.
I recommend: Small Business Trends includes coverage of technology that affects the small business market. Get marketing tips from the Duct Tape Marketing blog or BIG Marketing for Small Business, and find out about business networking online at Virtual Handshake. Two up-and-coming entrepreneurs share their personal experiences at Slate's BizBox. Others worth a look include Business Opportunities Weblog and The Entrepreneurial Mind. The eVenturing Entrepreneur's Viewpoint Blog links to useful business articles around the Web on topics from going global to staff management. Find out how to go from "corporate prisoner to thriving entrepreneur" at Escape from Cubicle Nation. Carnival of the Capitalists has links to the most interesting business-related blog posts, hosted on different blogs each week.
Discover the best blogs from actual small businesses
Gain a unique perspective into the lives of people starting and running all kinds of small businesses through their blogs.
I recommend: USA Today's Small Business Connection blog often features small business blogs. Pajama Market highlights a small business blog of the day and interviews bloggers about the impact blogging has had on their businesses. Other interesting reads include Aldo Coffee, The Bloomery Florist, Sharma Jewelry Designs, Sheepdog Print and Design, and Kendrick's Billiards.
Find other small business blogs on blog directories
To find a coffee shop blog, for example, type in "coffee shop". You can also subscribe to keyword search feeds to find the latest blogs in your area of interest. Search on your own company name to see if it's being mentioned in the blogosphere.
I recommend: Try Google Blog Search or Technorati's business directory, or simply search for a business type or topic you're interested in from the top pages of Google Blog Search or Technorati.
Use RSS readers to get summaries of updates to your favorite small business blogs
RSS or RSS feed refers to a way for sites to syndicate their content, and allows you to read the highlights of all the blogs you like to read in one place.
I recommend: You can subscribe to a blog's RSS feed from the blog itself. You'll get a special URL and then you'll need to view it in an RSS reader or aggregator, such as My Yahoo, Google Reader, or Bloglines.
Tips & Tactics
Helpful advice for making the most of this Guide
If you've found a good blog, a way to find more quality blogs on a similar topic is to look at the blog's sidebar to see what other blogs the author has recommended.
Commenting on an interesting blog post is a way to voice your opinion or add some useful information, but it can also let more people know about your URL or expertise.
Some top blogs that don't deal specifically with small business, but cover topics such as technology, may also be useful for you to track.
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